Mastering the Art of Measuring PR Campaign Success

15 Reasons Why Measuring PR Matters and How to Tell Outputs from Outcomes In measuring PR, the success of a

8 Surefire Ways to Captivate and Sell with PR Storytelling

8 Surefire Ways to Captivate and Sell with PR Storytelling If you’ve ever been involved in product launches, you know

Defining and understanding the role of PR in a Philippine organization Whether in the Philippines or overseas, behind some of

What are the differences between advertising and Public Relations? “PR or advertising? Which should I use?” is a common question

Free ways to use social media and digital communications in Public Relations Gone are the days of “spray’ and “pray.”

Ralph Fajardo / February 15, 2023

Why you should support and invest more in local and small businesses Small and local businesses are one of the

The Hated PR Pro: How to Avoid Becoming One A. The Importance of Ethics in Public Relations Flacks or “spin

Unlock the Secrets to Effective Media Relations and other Stakeholders in PR I. Key to a Great PR Campaign Public

SSix Secret EULA Clauses the Can Trap New Business Owners Small business owners like me like to keep things simple.