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.ARCHIVES by Ellis Co

ARCHIVES by Ellis Co · 2023 · Public & Media Relations, Influencer Marketing & Relations

20 Media outfits attended
120 KOLs attended
30M+ Potential impression
20M+ PR Value

Campaign Synopsis

.ARCHIVES is an up-and-coming premium fashion brand in the Philippines, by fashion designer Ellis Co. As they launched their Fall/ Winter 2023 Collection titled ARC 02: Digital Oasis through a fashion show, we were tasked to invite relevant media outfits and influencers/ KOLs to attend the event. Invited Tier 1 lifestyle magazines such as Vogue Philippines, MEGA, MEGA Man, Metro Style, L’Officiel, etc. We also invited 80+ influencers and celebrities such as David Guison, Tim Yap, Angelique Manto, LA Aguinaldo and Ida Anduyan. We also seeded press releases for their Rakuten show in Tokyo, Japan which garnered good results from lifestyle magazines and mainstream media.

Outcomes & Success Stories

  • Fashion show
  • Media and influencer swag seeding
  • Media and influencer invite

In the Press

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